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Interesting Media Buy

posted by Shelby MacLeod
Shelby MacLeod
Shelby MacLeod

Group Director, Earned Media : New York

topics: Strategy, Process, Brands, and Social Media

on September 23, 2008 at 10:40 AM
filed under: Media Planning
http://tbg.cm/hgmoNq
Saw the following ad for a new Wii game on YouTube today. Took me a moment to realize it was anything more than just a video posted by Nintendo. Very nice work joining creative with the media placement.
(Wii Ad on YouTube)

2 comments

the only failure is that it doesn't work in Flash 10... ah well, more plugins to test...
Thanks for posting. This is super-awesome. I am too lazy to have installed Flash 10 yet :]