It’s so easy to buy TV media these days even a child can do it. My son Brian spent $2 on Google AdWords to promote his webseries Guitarings (a collaboration with Kyle Gass of Tenacious D) and, after picking his programming schedule and demographic mix, sure enough, on Monday night at 3:19am on Versus, his 30 second TV spot ran, nationally. Haha. Awesome.

Here’s the spot:

I wonder at what point clients are just going to set up an account with Google and make their own media buys?

And ok, so at 24 my son’s not exactly a “child.” But it made for a better opening line to this post.