We Hired Bruce!
N.B. This post was from the last version of our site
Have you heard the big news? Yes, it’s true. The Barbarian Group has hired Bruce Winterton as its – get this – freakin’ PRESIDENT. Bruce will oversee all client service, new business and strategy, which Ben will continue to oversee our creative mojo, and Rick will continute to oversee operations, process and our other new endeavors. Bruce has past experience in advertising (Hill Holiday, Ogilvy, BBH), marketing (Molson, Miller, Kraft) and entertainment. Oh and he has an MBA.
Does this mean we’re going to turn into an agency? No. Do we look like the kind of people who want to be an agency? We want to do a lot of things, but turn into a full service agency is not one of them. Bruce is going to help us talk to new types of people – marketers, entrepreneurs, hollywood – since all we ever really did was speek “geek” and “ad dood.”
We’re excited. Great things are afoot. We told you plans are afoot didn’t we? Imagine that!