Agency Collaboration
posted 02/16/08 by Rick Webb
We get asked about agency collaboration all the time. You have an agency that’s handling your print, or broadcast, or below-the-line (we love that term), and you want to make sure that whoever is handling your interactive work can play nice with them. Or perhaps you are an agency, and you want to know that we’re secretly angling to steal your clients, and we can get the work done.
Here’s the skinny: we have worked with over 50 different agencies in the last five years. Over half our work is done with agencies still, and if we couldn’t play nice with them, we’d basically be out of a job. Heck, we’ve worked with so many agencies, there’s a good chance we’re already friends with your agency.
But not only that, all this agency work has given us some pretty solid perspective: not al agencies are created alike, and they can have some pretty varying means of working, creative, delivering or communicating. We don’t want to tempt faith by saying that we’ve seen it all, but the odds are that our vast agency experience has exposed us to, and readied us for, whatever working style your agency wants to throw at us. Bring it. We’re ready. We like collaboration.